Gadgetress Tales

Apps, Tech & Modern Things

A Kickstarter that doesn’t end well doesn’t mean it’s a flop

Tammy McDonald, Axis Game Factory CEO

Tammy McDonald, Axis Game Factory CEO

Crowdfunding and, in particular, Kickstarter, are still going strong. But in reality, success evades many projects. And you may not know that from, ahem, all the positive media.

“What about the failures,” my editor asked me.

This San Diego business launched its new product on Kickstarter but realized within the first 72 hours that it was going to fail. Still, not all was lost.

Read the Q&A with Axis Game Factory CEO Tammy McDonald:

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